Audio Savant Magazine is a publication concept featuring reviews, technology updates, and do-it-yourself articles relating to high-end audio/video equipment. The audience is primarily men aged 35–50, with an estimated annual income of $100k.

Legibility is the primary goal for the Audio Savant logo, with emphasis on the ‘A’ promoting the “A” quality of the publication and its contents. The logo contains an icon above the ‘I’ in audio which resembles a speaker. This icon enhances the logo but is also used alone as a logo mark.

The goal of visual content is to portray a sophisticated look with a tech edge. The color palette is minimal to compliment the beauty of the high-end equipment. Typographically, a clean, modern sans-serif is utilized for subheads and body text while an italic slab-serif is used for headers to create hierarchy and contrast. Many of the images used in the spreads were enlarged and in full bleed, highlighting the details of the featured equipment. Additionally, a braille mark was placed before the first letter of headers indicating sound emphasis over sight.

The final outcome reflects refinement and clear, precise knowledge of the audio realm. Although Audio Savant caters mainly to audio equipment, the finished publication does for the eyes what excellent sound does for the ears and seamlessly merges the two senses.